We’ve chatted about Robert Cialdini and Influence. Here’s a video with him as the narrator – that shows you live examples. It’s a good one, set aside 28 minutes to watch it.
http://urplay.se/164832
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Reserve your spot NOW for the academy! $99 to spend the day
with Dean, me, Lillian, Niki AND get the full effects of synergy
in sharing and scheming with other website owners!
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Please welcome Lillian Thomas to the fold!
She’s the new voice of World Headquarters…
YAY! Even better, we’re sharing her with the infamous Julie Matthews – first MMWebsite owner EVER… You know, LivingInWinterHaven fame…
Lillian’s in charge of implementing all of Dean’s marketing programs FOR Julie… while working out of World HQ…
So she’s going to be a great resource for us all!
She’s already kept me on the phone several days straight… so, when you have a chance, say “welcome”! Lillian@DeanJackson.com
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Today’s Academy Call has been posted… just giving you the player for now…
you can have the mp3 tomorrow. :>
Sony
MMW Academy Call for January 5, 2012
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>> Go check it out >> Academy Calls (Recordings) >>
End of the year wrap-up…
We ran the numbers on a random sample
of 50 clients website owners and found the following…
– 17% of those who click on your google or bing ad
will leave their name and email (google clicks/getresponse signins* 100)
– 17% of those who leave their name and email will request something
(getresponse/requests *100)
That means, for every 100 people who click, you’ll have 17 names in getresponse, and 2-3 requests.
How do you compare?
We did a mystery shop on a random sample of clients…
here are the results…
We signed in as if we’d come from google (or bing)…
and requested a guide to your market.
These results are a little scary…
– 44% did the initial call/email combo.
– 15% followed through all 7 steps.
– 10% actually sent the guide
– GOOD NEWS! 59% are emailing Marketwatch Weekly!
Dean’s RX for Success in 2012
and obviously, you should LISTEN to the rationale…
1. Spend more money
2. Send more emails
3. Connect with people who ask
4. Make specific offers
>> go listen >>
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