Top of the Morning – Tuesday Tip: Social Media

by Staff on September 30, 2014

Welcome to the debut of our weekly tip blog!

Our intention is to share additional ways to experience more results with your Money Making Website and encourage all of you to share your successes.

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So let’s get started with … Social Media!

 

 

Why Social Media?

  • It’s free
  • It helps you connect with clients and prospects
  • It’s easy for people to refer you to their family and friends
  • A large number of platforms to choose from
    • Facebook
    • Pinterest
    • YouTube
    • And so many more!

You don’t need to work with every Social Media platform.

Choose the one or two that work best for you or that you enjoy working with. It’s better to master one or two platforms than struggle with all of them!

1. Facebook

Facebook is your 1-stop Social hub for your Money Making Website.

Vary your content with images, videos, links or all word posts.

However, it’s all about connecting with your clients and prospects so aim for the 80/20 rule.

That would be 80% of your content should focus on lifestyle, client interests and other informative posts while the other 20% of your content can be about you and your inventory.

You can:

  • Share your weekly marketwatch
  • Post links to the different pages on your MMW (guide, seller eBook, daily tours etc.)
  • Post featured listings
  • Announce upcoming Open Houses
  • Share tips, articles and videos for both buyers and sellers
  • Post information about what’s new in your neighborhood
  • Show you care about your clients with a congratulations post on possession day. (There are ways that you can do this without using their personal information.)

2. Pinterest

Think of Pinterest as the art gallery of your Money Making Website and the individual boards you create are the different rooms inside that gallery.

You can create boards for:

  • Your listings
  • Your recent closings
  • Tips on how to sell your home fast
  • Tips for homebuyers
  • Your favorite decorating styles
  • Your neighborhood
  • Your hobbies and interests
  • And more!

Don’t worry if you’re not a graphic designer. It’s so easy to create those gorgeous images you see with programs like PicMonkey.

3. YouTube

YouTube can be the TV channel for your Money Making Website!

Not only can you add your virtual tours to your YouTube channel but you can also turn your weekly MarketWatch newsletter into a video!

What other videos would work for you? How about:

  • A neighborhood tour
  • Tips for the first time home buyer
  • Tips for sellers looking to sell their home fast
  • Renovation tips
  • How do short sales work (if these are applicable in your market)
  • And more!

You don’t have to be Steven Spielberg. Today, you can create videos with your smartphones, tablets and laptops!

Not sure how to get your video on your YouTube channel? The video editor in your channel dashboard is so user friendly!

And once you’ve uploaded your video to your channel, you can direct people to your Money Making Website with page links in the video about section and over the video itself.

Now it’s your turn! Share your own Social Media successes in the Daily Dashboard Message Board or in our Facebook Group.

Until next Tuesday …

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